“Emerge Stronger”, Siemens Healthineers Annual Digital Meeting, Digital Event

Two days of digital appointments, five multilingual events in streaming with simultaneous translation and over 1500 connected users from four European countries: Italy, Spain, Greece and Portugal.

We're talking about the Siemens Healthineers opening meeting for 2021, organised by Target Motivation.

The event involved the organisation of:

• five multilingual and country-specific events in streaming;
• moments of interaction such as Q&As;
• virtual sets for speakers;
• personalised agenda for online networking;
• technical support with no less than five directors, one per event;
• expo area with nine strictly digital stands of various sizes, with videos, brochures and 3D models of scientific instruments
• virtual hostesses available for additional information via chat or in streaming, giving participants a direct line of contact in case of questions or clarifications.

On the first day, a group meeting was held for all the countries. The chosen language was English, but the day could also be experienced in other languages thanks to the simultaneous translation service. The second part of the day on the other hand consisted of separate events taking place at the same time, tailored to each country.

Target Motivation, together with its digital team, created a trade fair area with nine stands of various sizes, each with informative material specific to the displayed products, such as videos, brochures and even 3D models of the presented equipment. Just like for physical exhibitions, a hostess was available for additional information via chat or in streaming, giving participants a direct line of contact in case of questions or clarifications.