Successful Incentives, Events, Conferences since 1985 in Italy
Successful Incentives, Events, Conferences since 1985 in Italy

+39 041 239 2670

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Florence Event Agency

Target Motivation, the formula for organizing successful events

Target Motivation is the leading Florence Event Agency, working alongside international brands since 1985. We operate in all the most important Italian cities and abroad, relying on local professional staff and on a trusted suppliers network that we built in these years of activity. We are specialist in the MICE sector and in Leisure Travel.

We work everyday with passion and expertise, creating every kind of event. Our aim is satisfying our clients’ desires and needs, creating a tailor-made event that creates an indelible memory on each guest, always in compliance with the budget.

The magical city of Florence is the perfect setting of your event, be it a corporate meeting, an incentive travel, a fashion show or a product presentation. Here your guests can breathe the renaissance history of Italy, through masterpieces as the Cathedral of Santa Maria del Fiore and Piazza Duomo and Uffizi Palace and Gallery. Thanks to our special agreements with the best attractions of the city and with local touristic guides, we can create artistic tours of the city with affordable rates. The same goes for the accommodations: in our network you can find the best hotels and restaurants in Florence, so your guests can enjoy also the luxury and gourmet side of the city, with its starred chefs, its deluxe rooms and VIP experiences. In out network you can also find transfer services, audio-video services for your conventions and much more.

Our services as Florence Event Agency

We have professional and multilingual teams that can manage each detail of the event, from the planning stage to the production stage, supporting you also during the event.


Our plus is having an internal Business Unit that takes care of the complete logistic of your events in Florence, from organizing secretariat to transfers, ticket offices, venues and much more. We manage all their aspects and coordinate all services linked to them. We also manage the single contact with each participant one-to-one, thanks to our innovative CRM internal system. 


Conventions, incentives, private tours, conferences, product launches: there’s no event that we cannot manage. We handle the event in each stage, from the planning stages until the day of the event, so you don’t have to worry about anything. Our expertise ranges in several branches, like pharma, finance, automotive, high-tech, fashion, luxury, food and décor.


    Be it a trade fair or an internal corporate event, we have dedicated designers and architects that can build tailor-made exhibition stands installations,adapting to any size or situation.

We have a team of creatives (copywriters, designers, video-makers…) that can support you in your event/product launch communication, with graphic projects, emotional videos, social media and email marketing campaigns and much more.


    Working in the tourism industry since more than 30 years, we can create Italian private tours that stand out, completely tailor-made and aimed to let our guests enjoy an authentic local experience, whether it’s a wedding in Florence or a leisure trip. We can plan the perfect italian tour for big groups as well as for small ones.

If you want to get more information about our Italian event agency and make your next corporate event simply unforgettable, just contact us!

Shall we plan an event together?

Whether it is an event, meeting, convention or other we will be happy to listen to your request
Tell us about your idea

We have contacts all over the world

Network we are part of

Book a free consultation

We are good listeners. We transform your ideas into reality. We respect the company's brand identity, but if we can, we go all out for you: we're the ones behind the flying kilometre in the lagoon in Venice, and also the ones who paraded a truck carrying models walking the runway in a spectacular location. We’ve done countless things with our clients: just enquiry us!


Via Torino 151/e

30172 Venezia Mestre (VE) - Italy

Tel. +39 041 2392670

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ISO 9001 certification, Model 231, ECOVADIS certification.

ECM and EACCME Provider.






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